The Blends — scent

Why do we love coffee so much?

Posted by Sourabh Sharma on

Aroma The scent of coffee is delicious for some, and a wakeup call for others. There's a science behind preserving it, too. Read about the difference between scent and aroma, too. Taste As roastmasters who have perfected the taste, we know that this is the key to bringing everyone back, over and over again. Read what constitutes to taste, after all. Mood Builder For some, it gives them energy every morning, and for others, it helps them relax from anxiety. Whatever your mood, it will be your elixir. Conversational Coffee is a conversation. Whether a date night, a guest get-together,...

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Deck the halls, the trees, and the coffee!

Posted by Sourabh Sharma on

This holiday season we are thrilled to offer a new blend from our  proud to offer an all new holiday blend from our 5th generation roastmaster @roastmasterjeff! The new flavor has a unique earthy flavor profile with citrus and spice notes. Much of the flavor comes from the way Sumatra beans are processed with a wet-hull method. Layering on top of these are individually designed pods with holiday themed motifs. Truly, you can deck the halls, the tree... and the kitchens! Our holiday blend is specialty crafted for joy. Scoop it up while supplies last!

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Don't Mo It, Grow It! Movember with Mauds Coffee

Posted by Sourabh Sharma on

Don’t Mo it, Grow it! 👨 We brought awareness to men’s health on a large scale by partnering with Movember in November and beyond and offering our signature mug with select Mauds coffee purchases. We are thankful to the influencers who helped us on making this mission a success! It even made for a fun present for the lads during Christmas! Jenny from New York chose to pair it with her winter accessories and signature straw. Follow her on Instagram at @voguishsoul.   Mary from Virginia loves it with her favorite Mauds Roast, Tall Dark and Handsome. Follow her on Instagram...

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#YearoftheDog and The Scents of Coffee

Posted by Sourabh Sharma on

Did you know 2018 is #YearoftheDog? And the one thing is, dogs have a great sense of smell. So, even though some of these pups love the scent of our Roastmaster Reserve Coffee, here's a breakdown of coffee scents. They say coffee is a 'pick me up' scent. A fragrance is simply the scent of something - like the air, the rain, or coffee. Aroma, however, is fragrance plus a feeling. So while fragrance is smelled through our noses, aroma is smelled with the senses too. The process is more retro-nasal, which is why we enjoy the scent of coffee...

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